(Foto: Courtesy of Merz Aesthetics)
The influence of the beauty world and the charm of South Korean artists continues to successfully capture the world's attention. Now, many prospective patients who come to their favorite clinics use Korean actresses and actors as their references in transforming their appearance.
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Fully aware of this extraordinary impact and continuing its success, German aesthetics company, Merz Aesthetics, has reintroduced a new face for one of its flagship products, Radiesse. If last year I went to Taipei to see firsthand the appointment of the beautiful actress Kim Soo Hyun as brand ambassador for Belotero Revive, this year I had the opportunity to fly to Thailand again and meet Mun Ka Young who has just been trusted as brand ambassador for the Asia Pacific region.
“Choosing Mun Ka Young as our regional ambassador for the campaign ‘Me, My Skin on the Reset“signals a new era for Radiesse and our commitment to delivering exceptional skincare results,” said Sylvia Lee, senior vice president, regional marketing Asia Pacific and regional commercial China & Hong Kong, Merz Aesthetics. “This campaign, coupled with the continued success of Step Zero™, underscores our strategic focus on highlighting the importance of skin health and laying the foundation for more efficient treatments, allowing consumers to focus on achieving and maintaining healthy, youthful skin,” she added.
Similar enthusiasm was also expressed by the beautiful actress born in Germany in 1996. “I feel honored to be part of the Merz Aesthetics family, a company that has a brand that embodies confidence and well-being,” said Mun Ka Young. “For me, Radiesse is a journey of self-renewal that begins with the skin and extends to every aspect of life.”
Not just a product filler As usual, Radiesse, which this year also coincides with celebrating its 20th anniversary, has also established itself as the only one regenerative biostimulator which is able to regenerate skin tissue components to produce healthier skin through the unique calcium hydroxyapatite (CaHA) content to help stimulate the production of collagen, elastin, and other key skin components.
What's more interesting, like Belotero Revive, Radiesse can also be used as a… step zero in a series of beauty treatments for a more efficient and effective skin care routine.
The result? Skin will look healthier, stronger, and most importantly, the results will look natural and long-lasting.
Even more perfect, at this special moment Merz Aesthetics also released its latest campaign video featuring Mun Ka Young in the title “Me, My Skin on the Reset”. Focusing on skin health and regeneration, the campaign aims to inspire you to rediscover the power of rejuvenating your skin so you can confidently embrace and express your true self.
Also stay tuned for an exclusive interview Bazaar with Mun Ka Young which will be aired soon in the print edition of the magazine Harper’s Bazaar Indonesia.
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